As if we needed more reasons to own art….
It has actually been scientifically proven that having original art in workspaces boosts productivity, increases creativity and reduces stress in addition to a host of other benefits. So in addition to making your workspace look amazing, artwork will actually help you run a better – arguably more profitable business.
Here are a few ways this works:
Creativity begets creativity
Do you think it seems counterintuitive to spend money on something that could potentially distract a worker’s attention? Well the truth is that because art makes for a generally more upbeat space, it helps make happier workers, who are therefore more productive. Deutsche Bank owns the biggest collection of corporate art in the world and even hosts artist talks to their staff can engage with artists, opening up broader views into socio-political aesthetics and eventually helping generate new ideas that can be used with clients. In other words creativity begets creativity.
Given the automatization of well, everything, creativity will soon be our most important asset as humans. It’s one of the things that differentiates us from AI right?
Where to install corporate art?
In a lobby, art makes a statement and sets the tone for everyone who enters the building. In boardrooms or other meeting areas, artwork can help break the ice or stimulate ideas and conversation.
Exhibiting art in the work place helps shape the branding and character of a company for those who work within the company, partners and prospective clients. Art improves the culture in a shared space by creating an optimistic and inspiring environment.
In some cases, original artwork can be considered “furnishings” and can therefore be tax deductible. I would recommend talking to your CPA to check this in your region though because I’m no expert.
If your company is looking to support local living artists, but not in a position to buy original artwork, then leasing art may be a good option. In this scenario, art is rented for a monthly fee, allowing you to try some artwork for size or to change the look of the office. Learn more about renting art from me here.
I love these concepts – not just because I’m an artist – but because I think high quality art should be accessible to as many people as possible. Not only does it add beauty, but it inspires new ways of thinking and ways to engage with others.
What do you think about art in the work place? Let me know! Email or call me at (336) 283-0185. I’d love to hear from you!